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Everyone is building their own social network, what's going on?


In recent years, we’ve seen a curious and growing phenomenon in the digital world: a sort of **exodus from major social networks**. People are leaving X (formerly Twitter), Facebook, and even Reddit to explore — or create — their own smaller, more intimate, and often decentralized communities. But what’s behind this movement? ### <br>The rise of microblogs and alternative networks Platforms like **Voat**, **Slashdot**, and **SaidIt** are examples of this new (or not-so-new) wave of online communities. These platforms serve as leaner alternatives, with looser moderation policies or a stronger focus on freedom of expression and decentralization. * **Voat** was born as a response to Reddit, promising a more open platform with less censorship — though it shut down in 2020, it acted as a catalyst for other similar networks. * **Slashdot**, created back in the '90s, is still active as a tech-focused forum and news aggregator. Its comment-based, community-driven model influenced many platforms that followed. * **SaidIt** positions itself as an “uncensored alternative to Reddit,” attracting users frustrated with editorial decisions and stricter moderation policies on mainstream sites. ### <br>Why are people migrating? There are several core reasons why users are leaving big tech social platforms in favor of smaller ones: 1. **Censorship and over-moderation** Many users feel restricted on major platforms, where content policies shift frequently and moderation decisions seem arbitrary. Smaller platforms often offer more freedom — though that comes with its own risks. 2. **Opaque algorithms** What shows up in your Facebook or X feed is rarely what you actually asked to see. Smaller networks usually avoid complex algorithms — posts appear chronologically or are ranked by community voting. 3. **More niche communities** Platforms like Slashdot continue to attract hardcore tech audiences, while Reddit clones like SaidIt gather users around specific values or interests. These bubbles are both a refuge and a social experiment. 4. **Privacy and decentralization** Scandals like Cambridge Analytica pushed people to seek platforms where data control is more transparent. This also fueled the rise of blockchain-based or decentralized networks like Mastodon, which are gaining traction. ### <br>The future is fragmented What used to be centralized in a few platforms is now splintering. More and more people are opting for smaller, interest-driven, or value-based communities. It feels like a return to the **early 2000s internet forum culture**, where engagement wasn’t about likes, but genuine conversation and knowledge sharing. This fragmentation comes at a cost — less reach, simpler interfaces, and the risk of ineffective moderation. But for many, **it’s worth trading the global stage for a more honest, community-centered conversation**. In the end, the question "why is everyone building their own social network?" could be answered with another: **Who controls the conversation you’re having online — you, or the algorithm?**

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